About Noux

Noux is a high-end design house designing premium pet products and accessories. Our aim is to make quality products that not only look beautiful but also make you and your pets life easier.

Our first product Avo – a self-maintaining fish tank which we’re going to be launching within the next year.

We’re not just making fish tanks, we’re working on plenty of product ideas for innovative and stylish accessories for pets including dogs, cats and small animals.

 

About the Founder

Susan Shelley is the Founder and director of Noux. Susan has always been passionate about pets and animals. Growing up on a smallholding in Lincolnshire her pets over the years have included dogs, cats, chicken, ducks, rabbits, horses, hamsters, guinea pigs, rats and fish.

Susan studied BA Industrial Design at Loughborough University and graduated with first class honors followed by a stint working at a London design agency. Through studying and working as a designer Susan gained a passion for products that are both beautiful and usable.

Her weekly frustrations cleaning out her blue betta fish Cassius let to the design and development of Avo, Noux’s first product – a self cleaning fish tank. Susan currently has a Cavalier King Charles Puppy called Archy, two house rabbits called Disco and Ben and her blue betta fish Cassius.

 

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